On this episode of Strata Stories, we talk with Michael Silva who is a PT and Business Coach/Consultant
1. Step-by-step guide on how Michael built Run Strong, his running course that’s helped everyone from Olympic runners to the weekend warrior
2. How courses can help you diversify and stabilize your revenue
3. And how Michael marketed and distributed his course
Connect with Michael on LinkedIn here!
Check out Run Strong here!
Episode Highlight: “I would do a three-hour paid lecture in class at running stores. And we would get a beer sponsor and sneaker sponsors to throw in socks and things. We had big goodie bags, like swag bags for people. And they (people) came in and they got a taste of the course.”
Strata Stories are conversations between Strata’s CEO, Paul Singh, and leaders in the OT & PT world. We interview practice owners, therapists, consultants, and coaches disrupting healthcare to make a positive change!
Be sure to check out all of our resources and subscribe to our newsletter!If you’d like to learn more about Strata EMR & RCM and achieving a 99.99% reimbursement rate for your PT, OT or SLP Clinic head over to stratapt.com and book a call with our team!
If you have any questions, comments, or ideas, reach out to Thomas Schreiber, our Director of Marketing at hello@stratapt.com