Front Desk Sales In Ophthalmology.. Yes it works in ALL of healthcare – Interview with Chris Bonsall, VP of Revenue Generation, Navigate Patient Solutions
In this episode, I sit down with Chris Bonsall from Navigate Patient Solutions to dive into the importance of patient education and how setting expectations can transform healthcare outcomes. Chris shares his unique perspective, honed through years of experience in the ophthalmology space, on why investing in the patient journey—before they even step foot in the office—can lead to better outcomes for patients, more efficient practices, and less stress for providers.
We discuss strategies that can be applied across various healthcare verticals, touching on everything from reducing cancellations and no-shows to creating a seamless, value-driven patient experience. If you’re looking to optimize your practice’s business operations without compromising care, this episode is for you.
Chris emphasizes the need to go upstream in the patient journey, tackling uncertainty and setting clear expectations from the first point of contact. Whether you’re in private practice or a larger healthcare organization, this conversation will inspire you to rethink how your team communicates and connects with patients to drive both clinical and business success.
Episode Highlight: “Healthcare practices often shy away from early conversations around cost and options because they fear it feels too ‘salesy.’ But in reality, providing this transparency upfront makes patients feel more comfortable and confident in their decisions—it’s not about selling, it’s about empowering them to choose what’s best for their health.” – Chris Bonsall
What’s Best For The Patient Is Best For Business is a Strata Studios podcast that helps healthcare and physio Practice owners who want growth, scalability, and financial performance in their businesses! We focus on connecting together all the touch points in the business to create patient success!
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